Aug. 1 , 2022
BLOOMINGTON, Sick. — Due to the fact co-founding a knowledge-driven marketing and advertising organization, David Rasho
’01 has produced an energy to use many Illinois Wesleyan College alumni to provide
on his workforce at Entry 2 Insight in Chicago.
“Wesleyan has usually been our most significant supply of hires,” claimed Rasho. “They’re a very good
in good shape for what we do, in the exact same way I feel like the school was these types of a good healthy for
me.”
Rasho analyzed economics and company administration at Illinois Wesleyan prior to earning
a master’s diploma in advertising and entrepreneurship from the Kellogg University of Management.
nine IWU alumni to perform at his Chicago-primarily based advertising firm Accessibility 2 Perception.
He and two partners launched Obtain 2 Insight in 2012. The team of 45, which include nine
IWU alumni, work with marketing and advertising departments of companies like Unilever, Hershey and
Smuckers to generate customized advertising designs.
Rasho regularly returns to campus as a speaker for economics lessons and has managed
a near romance with staff at IWU’s Hart Profession Middle, primary to numerous referrals and recruitment prospects.
Jason Kotecki ’14 serves as director of method and operations at Obtain 2 Perception.
Kotecki was a senior economics college student when Rasho visited IWU to speak to his class, and explained he was instantaneously captivated
to the supportive natural environment at the company.
“It’s a purpose I selected Wesleyan, also — lesser class groups and obtaining to know your
professors who cared about your own progress,” mentioned Kotecki. “Access 2 Insight
has that exact same setting of collaboration and there is not a solitary individual who would not
fall what they are executing to help you get the job done via a trouble.”
Paraskevi “Vi” Kakares ’20 double-majored in English-writing and Hispanic reports with a slight in intercontinental economics. Even though at IWU, Kakares held campus positions as
a author for the Communications Business office and as a creating tutor and also studied overseas
in Spain. She is a articles strategist at Accessibility 2 Perception.
“At Obtain 2 Perception, significantly like my time as a student at IWU, I put on quite a few distinctive
hats and work on a variety of jobs that need diverse capabilities — expertise that
I was capable to produce in the course of my undergrad experience,” she mentioned.
Kakares said acquiring a number of Titan coworkers results in a shared knowledge in the workplace.
“Many of us crossed paths back in Bloomington and now we are working together in Chicago,”
she explained. “I believe it actually speaks to how tight-knit of a group Illinois Wesleyan
is and how linked we stay post graduation.”
Rasho explained IWU hires as curious and clever, with a very good mix of ambition
and humility.
“Our purpose is to draw in proficient men and women who are excited about our enterprise, and then
we deliver them the possibility to mature immediately and evolve together with the business,”
he mentioned. “We’ve been really happy with candidates from IWU. I’m fired up to proceed
escalating our partnership in the many years in advance.”
By Julia Perez